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NEXT : 外國廣告的三大特點(diǎn) 濟南宣傳片制作公司分析
 　　隨著(zhù)做宣傳片的客戶(hù)越來(lái)越多，想要再把宣傳片做的出彩的難度就越來(lái)越大了，老牌濟南宣傳片制作公司和大家分享在競爭愈來(lái)愈激烈的情況下如何創(chuàng )新。

　　1、深度溝通客戶(hù)

　　濟南宣傳片制作前和客戶(hù)的深度溝通，是必須進(jìn)行的步驟之一。我們得知道客戶(hù)需要什么，宣傳片做出來(lái)的用途是什么。其次我們要了解市場(chǎng)情況，消費群體和競爭對手的情況，以及產(chǎn)品銷(xiāo)售和服務(wù)的地區風(fēng)俗、國家相關(guān)策略等。了解客戶(hù)對宣傳片的初始想法，根據客戶(hù)的思路進(jìn)行延展擴充。

　　2、觀(guān)看相關(guān)作品

　　當我們接觸一個(gè)新行業(yè)時(shí)候，觀(guān)看相關(guān)的作品是最快了解這行業(yè)的途徑，觀(guān)看相關(guān)作品我并不認為這是一種抄襲，這只是一種拍攝思路的開(kāi)拓方式，根據同行拍攝的宣傳片思路為參考，觸發(fā)開(kāi)拓出自己的拍攝思路。

　　3、升華和超越的過(guò)程

　　當我們對整部片子有了一個(gè)大概思路之后，要對思路進(jìn)行升華，要超越同行的相關(guān)作品。作為一個(gè)專(zhuān)業(yè)的濟南宣傳片制作公司，不能局限于將作品停留在一部普通的宣傳片行列，而是要了解他，并超越他，追求更高的制作層次。

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